The brand, which originated in the running industry, is now also one of the leading manufacturers of lifestyle shoes and shapes the market with classic but often bold silhouettes. New Balance’s diverse color and style palettes offer something for every sneakerhead and the brand enjoys cult status, especially with its traditional models.

Running is more than a hobby – it’s our passion. We eat, breathe and stretch for running. And we find that running brings us closer together as a group than any team-building exercise can. On the road of life, it’s better to travel as a group.

At On, we believe that incredible things happen when people move. Being in motion means accessing subconscious inspiration. It’s called the flow state: a state in which reality and thoughts merge so that we can fully concentrate on the moment. A “consciousness hack” that lets us dream bigger and better.

We have always believed in the positive effects of exercise on the mind and body. It’s in our name ASICS: “A nima S ana I n C orpore S ano” (a healthy mind in a healthy body). Our founder, Kihachiro Onitsuka, noticed that in post-war Japan, sport lifted people’s spirits. So he dedicated his life and our company to helping both individuals and society improve their well-being through sport. More than 70 years later, we still believe that.

Adidas began producing shoes specifically designed for long-distance running in the 1950s and 1960s. These shoes were worn by the greatest runners of all time, including Grete Waitz, Emil Zatopek and Haile Gebrselassie. The running shoes were designed with good cushioning and support to help runners go the distance, while being light enough not to slow them down. Waitz won nine New York City Marathons wearing adidas shoes, while Zatopek won three gold medals at the 1952 Olympics wearing adidas shoes. Gebrselassie wore adidas shoes when he set a world record in the marathon in 2008.

The high quality and strong innovative power have made the Swiss brand SPONSER® the national market leader in the field of sports nutrition for over 30 years. Olympic champions and recreational athletes trust in SPONSER® products. The scientifically designed products and the exchange of experience with renowned universities, top athletes and doctors cover all the needs of athletes and stand for the highest level of functionality and tolerability. The selection and processing of our certified raw materials are subject to the strictest quality requirements.

Since 1987, Lenz products have met the highest demands in sport, work and leisure. For us, “leading by innovation” means redefining standards.

Over the last 20 years we have traveled to over 50 destinations – always looking for the best trails and most beautiful powder runs. Finding suitable backpacks, protectors and bags that met our requirements for functionality, protection and quality was difficult. So we started to develop equipment according to our own ideas. Since 2008, EVOC has stood for evolution and the concept for high-quality, sporty backpacks, protectors, bags and luggage – with a special focus on flawless protection. EVOC – PROTECTIVE SPORTS PACKS